Today, nothing
No account to make, no app to keep, no annual admin. You send them a link and they put it somewhere. That is the entire commitment until it matters.
For your people
Two groups. Two completely different jobs.
Most continuity tools blur these together into one committee holding one vault. That is the wrong shape for a person running an agency on their own. The people who could confirm you are gone are not the people who need what you leave behind, and neither group should be handed the other's job.
The one who confirms
One person, one question, and they see nothing.
Next of kin, your accountant, a developer you trust. They hold no passwords, no client list and no files, and they never get an account. If you go quiet for long enough, a link asks them one thing: is this person still able to work?
They are not asked for evidence. Not a death certificate, not a legal declaration, not a judgement. Just what they know.
Being wrong is free
If they say you are fine and you were, nothing happened. If they say it and you were not, the clock simply restarts and they are asked again later. There is no cost to stopping this.
They can never start it early
The question is not even shown to them until you have already missed a check-in and then ignored the grace period. Nobody can pull this forward, including them.
The ones who receive
Your clients, each holding only their own.
The person who actually needs something is the business whose website you built. They get one page about their own site, and they never learn that the other thirty-nine exist.
It is written for somebody who has never seen the inside of a hosting account, and it is ordered by consequence rather than by technology: what loses data first, then what goes offline, then what they already own and can stop worrying about.
What it runs on
Plainly, without jargon. That the site is a Duda site and Duda can transfer it. That the code is in a repository any developer can redeploy. That the shop runs on Medusa and where it is hosted.
What they already control
Usually more than they think, and almost always the domain. It is the single most important thing they hold, because a site can be rebuilt around it by anybody.
What stops working, and when
The things you were paying for that they were not. Marked by what actually strands a business rather than by what costs the most.
Who to ring
For each one, the actual next action — ask this supplier for a transfer, delete these two DNS records, hand this page to any developer. None of it requires you to still be there.
Before any of that
Nobody gets anything while you are still here.
This is the part that makes it usable by somebody who charges a management fee. Your clients are not given early access to their hosting, their repository or their DNS. There is nothing for them to log into, poke at, or break — and then ask you to fix.
Their link exists from the day you create it and shows them nothing at all until a release genuinely happens. You can send it years in advance, and it stays empty until the day it isn't.
See the full protocolName them while it's
an easy conversation.
Ten minutes now, or an impossible week for them later.
See the plans